By THRYVE
Most people in solar are talking panels, pricing, and financing. But one of the biggest margin-boosters? It’s flying under the radar: Domestic Content.
“Domestic Content” refers to the percentage of a product’s materials or manufacturing processes that are sourced from within a particular country, in this case, America. Thanks to the Inflation Reduction Act (IRA), projects that meet certain thresholds for American-made materials can unlock bonus tax credits. That’s more money in your pocket—and a stronger story for your customers.
Under the latest IRS guidance, projects must meet a 45%* Domestic Content threshold to qualify. In other words, nearly half of your system’s materials need to be U.S. made. This isn’t about flag-waving—it’s about building smarter, more resilient businesses.
Why Domestic Content Is the Solar Industry’s Best-Kept Secret
For dealers ready to rethink their supply chain, Domestic Content is a rare chance to stand out, unlock bonus tax credits, and future-proof their business for the next wave of solar growth.
Here’s what makes it such a smart move:
- Bonus bucks: Extra tax credits just for choosing U.S.-made materials? Yes, please.
- Steady sails: Smooth out the bumps of global supply chain drama with more local control.
- Story that sells: Customers love a clean energy story with a local twist.
What Counts as Domestic Content?
It’s not just the panels. Or the inverters. It’s the whole system—the bill of materials. That includes:
- Racking and mounting systems
- Wiring and connectors
- Fasteners and hardware
Every component adds up. To hit the threshold, dealers need to ask the right questions when sourcing materials: “Is this made in the U.S.? Does this help us qualify for the Domestic Content bonus?”
Why Most Dealers Miss It
Domestic Content still isn’t getting the spotlight at most industry events—but that’s exactly why it’s such a powerful opportunity. The field is wide open for forward-thinking dealers to lead the way.
If you’re ready to stand out, THRYVE is here to help you get there. We’re working closely with our partners to help projects qualify, line by line.
Because the next wave of solar isn’t just clean—it’s local, profitable, and built to last.
*IRS figure as of 05/07/2025 publication – check with your financier for most up-to-date details.
